Media and Social Communication 2024/2025 Erasmus+
Gierlach Karina, mgr inż.

The course will enable students to gain general knowledge about the history of media and their role in the modern world, as well as fundamental issues of social communication and mass communication, including their theories, forms, types, and limitations. Students will also become familiar with the specifics of mass communication in light of social and interpersonal aspects.

The course will help students develop the ability to analyze phenomena and processes related to mass and social communication, the ability to identify basic communication techniques, and an awareness of communication barriers. Additionally, students will acquire the skills to analyze the significance of media in the past and present, particularly in the field of social communication and societal values.